Once again the eyes of the world are on San Francisco, where Apple have invited the world's press to reveal their latest creation. For a long time there has been much speculation about an Apple tablet in the works, and most people think it a certainty that this time it will be uncovered. The event started as normal with Steve Jobs presenting their latest sales statistics for devices such as the iPod and the number of applications that they now have in their App Store.
They didn't waste any time then explaining how the face of mobile computing has changed and what mobile devices are used for and that a device between a laptop and a phone are needed - such as a netbook, but the problem with them is they are slow and have low quality displays. This is when they announced the iPad, a device which is coined as being better than both Macbooks and iPhones. One of the most pleasing features is unlike the iPhone you can customise your homescreen to have different wallpapers, and the screen turns round as you turn the device round so it doesn't matter which way it's facing. It's designed to be able to read newspapers easily, and includes a nicely sized QWERTY virtual-keyboard. It also features a lock screen similar to the iPhone, and recognisable applications such as Maps, Mail, Contacts, Calendar and iPhoto to name a few. All of these applications have undergone design changes specifically for the iPad, and they look kind of cool - as though they're now resembling the items they're "replacing" more closely.
It has a 9.7" IPS multi-touch display (1024 x 768 native resolution with 132ppi), and is only 0.5" thick and weighs around 1.5 pounds. The CPU is a 1GHz Apple A4 and comes in 16Gb, 32Gb, and 64Gb versions. Connectivity isn't too bad with it supporting Wi-Fi 802.11n and Bluetooth 2.1 + EDR. In addition to the GPS it also includes accelerometer and compass which means the battery life could never be expected to be great considering the screen size, and they're reporting it to be around 10 hours. So this means in practice you're probably looking at around 6 hours.
The best thing for developers is that all existing iPhone applications should work on the iPad, but it will mean developers who want their app to run on this new platform will need to take scaling into consideration. Apple have made some provision for this though in that existing applications can be run at either the same size as the iPhone, or using the "double-pixel" mode where it enlarges everything. They have also released a changed SDK so that developers can take advantage of the increased screen size. As you'd expect the App Store is available on the iPad, just as iTunes and the iTunes store can be used.
They've not been content with squishing the netbook competition either - they're setting themselves up to take over the eBook market as well with their new iBook application. To supplement the iBook app there is also an iBook Store where you can buy your books from. They mentioned some of their biggest names publishing books through the iBook Store include Penguin, Macmillion, Simon & Shuster; though there are also many more names. The format for the books is ePub - the same as what the Stanza iPhone app uses.
They haven't stopped there though, they have also ported iWork to work on the iPad. Personally I didn't find this particularly interesting, but I guess I may think differently after I've seen it in action properly. It does however include some new custom keyboard layouts which are designed to help increase productivity by speeding up data entry. Each program which makes up iWork will be priced at $9.99.
The 3G comes with various different plans for 250mb/month for $14.99 and unlimited for $29.99 a month. I'm hoping a 3G plan isn't required as if I choose to get one of these then I'll only really need the Wi-Fi option. Presumably this will be the case as you can set up the data plan from the iPad itself, and is contract free and are not locked to any network even though they're pushing AT&T. The SIM is an international microSIM The shame however is that these are not going to be available internationally yet, and aren't likely to make it to the UK until about July. Even though the 3G offers aren't going to be available just yet, the devices themselves will be available worldwide in 60 days, and the 3G models in 90 days. The pricing is as follows:
- 16Gb - $499 (or $629 with 3G)
- 32Gb - $599 (or $729 with 3G)
- 64Gb - $699 (or $829 with 3G)
Also announced were a number of accessories to help make the iPad experience better - a dock, a keyboard dock, and a case.
I think considering the price it's going to sell very well, but I think I may wait until the next generation of the iPad to see how it evolves over the next year or two. A lot of people seem quite interested in a future version including a front and rear camera for both taking photos and for use in video chat. Of course another missing feature is multi-tasking, so we can only hope that one day Apple add this. The design I think looks great, and I can't wait for the local Apple store to start stocking them so I can see how it feels. I'm also interested in seeing first hand what the video and sound quality is like as this will determine how appropriate it is for a mobile media device, though the fact it's going to be perfect for reading is probably one of it's best features.
I'm now waiting to download the updated SDK and the iPad simulator and will report back ASAP.













